If you’ve had your fill of fast-fashion or are done fighting the battle of the bulging wardrobe, it’s time to take back control, and we’re here to help you do just that. So, fling open those cupboard doors, get ready to dig deep and say: from now on, it’s My Wardrobe, My Way!
Why now is the time to act. The clothing industry is bursting at the seams, it’s estimated that between 80 and 100 billion pieces of clothing are produced globally each year. In the United Kingdom alone more than 206.456 tonnes of textile waste is produced each year and only 25% of it is either reused or recycled. With the average household owning around £4,000 worth of clothes do you reckon you’re getting your money’s worth?
My Wardrobe, My Way textile waste prevention campaign is not here to tell you what the perfect clothes, shoes and accessories collection should be, it’s about encouraging you to embrace your own style and be conscious about how you get it. Throughout the campaign you’ll get expert tips from those who have successfully taken up the challenge of creating a focused clothing collection, you can ask questions and get advice to help you give it a go, and there’s the chance to win a wardrobe makeover with a professional stylist!
Unravelling your wardrobe – our top tips
Say no to clutter: When was the last time you really delved into your clothes, shoes and accessories and thought about what you wear or don’t wear? You might not manage to do it all in one go but it’s worth making time to go through your things, matching up clothes and accessories to make new combinations. During this process you may also want to make a ‘maybe’ pile of clothes, for those items you’re just not sure whether to keep or get rid of. You can always come back to that pile at a later date, or maybe decide to wear them again a few times to help you make the decision.
Know what you own and save money: Research shows that around 30% of clothing in wardrobes has not been worn for at least a year, so there may just be some forgotten pieces in there for you to enjoy again. This is a great way to see how you can make the best of what you’ve got instead of buying more.
Embrace your style to avoid unwanted purchases: Getting to know what suits you will help you decide what you need in your wardrobe and avoid the unnecessary clutter of those items that are bought and never worn. Choosing the clothes you like, and not the ones dictated by fashion, will ensure that when you open your wardrobe you will actually want to wear what’s in there. It doesn’t have to be lots, but key pieces that match up to make different looks are a great asset to your wardrobe.
If you’re done, pass it on: When you’ve completed your wardrobe sort-out there are lots of easy ways for you to get rid of items that can be worn again, and maybe make a bit of money too. Even if you think that something is well and truly past its best please don’t throw in the general waste bin, clothing can be recycled and used for other purposes.
- Sell - There are lots of online second-hand selling platforms - do just a quick online search and you'll find loads.
- Donate - Contact your local charity shop to find out what items they’re taking, or follow this link to help you find somewhere to donate.
- Swap – Get together with friends or family to swap clothes and accessories, or search online for swap events in your community.
- Fix - If you need to give something a quick fix before passing it on, or want to repair something you’re planning to keep, we’ve got tips for you on how to go about that here.
- Recycle – When clothes and textiles cannot be reused or repaired you can recycle them.
Say cheese! It might seem a bit strange but if you take pictures of the individual clothing items and accessories as you do your wardrobe sort-out, you’ll have them to hand when deciding what to do with them. You can share pictures of items with friends or family who you think might want to take something you’re done with or use the photos when listing an item for sale.
If you want to make the most of your wardrobe and perfect your style, then this is the competition for you. The winner will receive expert advice on completing a wardrobe sort-out, deciding what clothes and accessories should stay and what should go, along with guidance on creating some key signature looks. The competition closes on the 22 October 2020, below is a summary of how to enter the competition and further competition details are here.
Who can win the prize?
This prize can be won by residents of Great Britain who live, work or study in one of the north London boroughs of Barnet, Camden, Enfield, Hackney, Haringey, Islington or Waltham Forest.
How will the prize be delivered?
The winner will receive advice from a professional clothing stylist via video conferencing.
How to enter the competition:
Competition close and prize notification:
The competition closes at midnight on the 22 October 2020 and the winner will be randomly selected on the 23 October 2020.
NLWA will contact the winner on the 23 October 2020 to notify them that they have won the prize.