Request for research on household segmentation

Nature of Request
Miscellaneous
Case id
2022-168

Request

in 2013 the nlwa commissioned a study by m.e.l. research wherein household segmentation research was carried out. the resulting report ''mel ‘nlwa optimising communications, engagement and education: final report’, april 2013 '' was originally available via the nlwa website but it is no longer in the public domain. i would request access to this report. it is referred to in the nlwa report 'communication campaign on household recycling - agency procurement update' that can be found here https://www.nlwa.gov.uk/sites/default/files/2020-05/6-communications-campaign-on-household-recycling-final-for-web.pdf

Response

Response date

Further to my earlier email relating to your EIR request 2022-168, please find attached the document you requested.

If you have any queries, please don’t hesitate to contact me.

Documents

NLWA Optimising Communications, Engagement and Education